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New director for High Falls Festival

New director for High Falls Festival
Posted Tuesday, February 25th 2014 @ 5pm  by Bud Lowell

Rochester's High Falls Film Fesitval has a new executive director.

Festival officials say Mary Manard Reed will move from the eyecare company CooperVision where she's been senior marketing and communications director. Before CooperVision, she worked for Eastman Kodak as marketing director for the motion picture division and represented Kodak at Sundance and other well known festivals.


High Falls holds a special Spring Fest on April 25th and 26th, and the 12th annual festival October 23rd - through - 26th.


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